HeartPlanted.
Grief planted the tree. Love planted the forest. What began with one man digging in frozen ground to survive unimaginable grief has become a living movement.
Rooted In Purpose
Story & Roots
"If you're going to feel this much, make it count." HeartPlanted was created to move beyond symbolic slogans. It’s built from real loss and a belief that remembrance should live in the ground.
How Plant a Tree Works
Structured and accountable: partners enroll, activations are defined, trees are sourced and planted with vetted partners. Each planting is logged, mapped, and connected to a story.
Vision & Scale
Thousands of trees across neighborhoods, dealerships, campuses, and parks—each one mapped. A visible network of shade, beauty, cleaner air, and authentic remembrance.
The Initiatives
Plant a Tree Program
The core of HeartPlanted: a simple, accountable way to plant trees that mean something. For every action—a test drive, a sale, an event—a real tree is planted, mapped, and tied to a story.
Memorial & Tributes
For families honoring someone they love. Select locations, species, and markers that hold meaning. Each tree becomes a living, growing reminder that their story is still rooted here.
Partner Programs
Auto dealers, builders, campuses, and cities partner with HeartPlanted to turn everyday actions into planted trees—with real tracking, real reporting, and authentic local impact.
Love Taught Us To Plant Forests.